About us

Our Story

With over 40 years of experience in the women's shirt industry, our store has built a strong presence in Kolonaki, one of the most luxurious and cosmopolitan streets in Athens. We began as Nara Camicie, the Italian brand with a mission to offer high-quality women's shirts, crafted with exceptional artistry and attention to detail.

In recent years, as market needs evolved and with the desire to offer variety to our loyal customers, Nara Camicie was refreshed and evolved into Nara Concept — a new luxurious multibrand experience that brings together a curated collection of international and local brands, offering something for every taste and style.

Our new identity allows our customers to discover exceptional designs and styles from various top fashion houses, while always maintaining the high quality and elegance that has always defined us. At Nara Concept, we combine the best brands from abroad to offer a complete experience for women seeking unique and sophisticated clothing.